Fusing his experience in Latin America with leading teams at A-list multicultural agencies in North America, and combining his leadership roles at public relations agencies like Weber Shandwick with general market ad agencies like Saatchi New York, Sarmiento has a broad-ranging view across the communications industry and a defined vision as a creative leader. And his experience spans many of the world’s best marketers, including Anheuser-Busch, GlaxoSmithKline, Kellogg’s, PepsiCo, Frito-Lay, Mondelez, AT&T, DirecTV, Tide, Downy, Hershey’s, Mars, Domino’s, Lowe’s, MillerCoors, Unilever and Coca-Cola.

His work has earned numerous national and international awards, including Cannes Lions, Effies, Clios, D&AD and One Show Pencils. He’s also active within the industry, serving as a jurist for such noteworthy competitions as Cannes Young Lions, Dubai Lynx, The One Show, D&AD, Clio and Effies North America. Sarmiento also serves as a coach for Creative LIAisons, a program designed as a global initiative to develop, educate, inspire and nurture emerging creative talent.